Is this a result of having too many non-rider vastly overpaid token CEO's calling the shots?
Motorcycling seems to be one of those distinct leisure activities where either you "get it", or you don't, with no grey areas.
The "New and Improved" Motor Company - and the new rider profile it is seeking to attract - seem to be full of the latter... sadly.
My advice

to H-D? Start recruiting folks from other Motorcycle Companies - BMW, Honda, Triumph, Siuzuki, Yamaha, etc. - who came up through the ranks, and remember clearly what motorcycling is, what riding folks really want in a bike and where it should be going.
Leave the "suits" in the closet (

), and roll up those sleeves!
Ride Safe(without the Surround Sound Stereo and the multiple cushioned cupholders... and not on last years same ol' parts)!

Bob